It looks like we’ll see the RTX 3060 graphics card roll off the production lines for some time.
There are rumors that NVIDIA possibly won’t be getting rid of the RTX 3060 anytime soon (Image credit: NVIDIA)
NVIDIA plans to keep the RTX 3060 GPU in production for the foreseeable future, rather than leaving it out now that the RTX 4060 has been available for some time.
According to a report from Chinese tech site IT Home – sprinkle salt aplenty around with this, as ever with the rumor mill – NVIDIA wants to keep manufacturing this last-gen GPU, at least in the near-term, to compete with AMD’s RX 6750 GRE.
This, of course, in the Chinese market, where the RTX 3060 still helps keep its value at around 2000 yuan (80% of its initial value at launch), lately a little less expensive than the RX 6750 GRE, and remains a popular buy for NVIDIA at this level.
Presumably we’ll see the RTX 3060 continue to be available outside of China, at least in the short term.
This is, of course, a popular graphics card, which has long featured prominently in GPU ratings in the monthly hardware survey that Valve compiles of Steam gamers and their platforms. In fact, the RTX 3060 is way ahead in the October survey (and has risen particularly (an increase due in part to the survey adding more Chinese PCs, highlighting its popularity in that country).
As Wccftech (which spotted the IT Home report) points out, the RTX 3060 is expected to benefit from price cuts in China to further reduce it and differentiate it further from the 4060. (This successor to Lovelace was announced at 2,400 yuan, and while it’s only a modest performance improvement, it has additional advantages, such as being incredibly faster for DLSS 3 games. )
Maybe we can expect those price cuts to filter through in the US and elsewhere, because the lower-end of the GPU market is becoming an increasingly heated space – particularly as we’ve seen some truly tempting bargains from Intel with its Arc graphics cards of late.
Darren has been writing for magazines and internet sites in the tech world for about 30 years, adding TechRadar, PC Gamer, Eurogamer, Computeractive and many more. He worked on his first magazine (PC Home) long before Google and most of the rest. In his spare time, he can be discovered gambling, going to the gym, and writing books (his first novel, “I Know What You Did at the Last Supper,” was published via Hachette UK in 2013).
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