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HO CHI MINH CITY, Vietnam, Jan. 23, 2024 /PRNewswire/ — As a pioneer in virtual banking, Timo has long been on a project to set a benchmark frequently. Starting with bank transfers and free ATM withdrawals 8 years ago, Timo has since focused on connecting communities and promoting sustainable expansion through social banking and enabling consumers to live richer lives. Timo’s purpose is to help his clients navigate their lives as an important couple rather than simply being perceived as a tough but bloodless and nameless entity. it’s inherently emotional. Humans dream of not having to worry about cash and have nightmares where they run out of cash when they need it most. Strengthening emotional connection has long been a cornerstone of Timo’s strategy and a key differentiator in a different, crowded market. .
Tomi-ism philosophy – helping customers live “richer” lives
With customer needs at the heart of its development, Timo Digital Bank aims to partner across multiple aspects of peoples’ lives. Rooted in the belief that true wealth is measured not merely by bank balance but by a balanced life, Timo Digital Bank strives to empower its customers to live life to the fullest, whether through relevant financial services or through a comprehensive product suite of non-financial products. Timo hereby follows a philosophy called Tomi-ism to describe core ideas of achieving richer living and avoiding life regrets. Moving beyond the purely materialistic, Tomi-ism promotes the balancing and ongoing nurturing of four key dimensions: Wealth, Health, Relationships, and Lifestyle.
TimoStore. vn: An Innovative Platform for Brand Monetization and Lifestyle Enrichment
With a long-term focus on sustainable development, Timo aims to expand its partner ecosystem to strengthen emotional connections with customers at every “touchpoint”, offering colorful, multi-faceted experiences to enhance customers’ lives. Timo Store – the e-commerce site of Timo Digital Bank, is considered an important step in this strategy. As a bridge towards financial and non-financial partner ecosystems including the Vietnam National Team, Bloomberg Businessweek Vietnam, Saigon Heat, Coolmate, East West Brewing, VOZ, etc., Timo Store helps Timo partner with diverse partners, spanning fields such as Entertainment, Sports, F&B, and Lifestyle.
Instead of waiting for customers to go to the bank, Timo believes banks need to go to where the customer is. This has helped Timo become a pioneering brand in connecting communities, bringing emotions and connections to attract customers, while increasing customer Brand Love. Through Timo Store, Timo has especially succeeded in connecting with the younger generation – the customer profile that will shape Vietnam’s financial landscape in the next 5-10 years.
This adventure began thanks to a fruitful cooperation with two inspiring ambassadors: the Truong Twins, who proudly accompany the Vietnam national basketball team on their journey to a historic gold medal at the 32nd SEA Games. Since then, other milestones have been achieved and Timo Store is now proud to be one of the winners of the Top 50 Cool Products and Services in 2023 and the Top 10 of the Technology Products and Services Industry Organization along with industry giants such as Momo, Coc Coc, Gojek. , VNPAY, etc. , as identified through the prestigious Vietnam Economic Times.
Timo Signature: Enhance the Visitor Experience with Exclusive Member Benefits
While Timo Store helps Timo succeed among more consumers, Timo Signature is designed as an undeniable way for consumers to actively expand their way of life and live a richer life. As an available club program, Timo Signature offers its consumers a wide diversity of exclusive offers and experiences, aligned with consumers’ core values and at the same time improving their quality of life.
Instead of restricting the club to only the wealthiest customers and biggest brands, Timo Signature is charting another path, creating a platform for Timo’s most engaged consumers to actively follow those paths to a richer life. These evidently come with several Timo-related offers, such as priority and early access to Timo features. However, Timo Signature also covers a diversity of other occasions and lifestyle offerings in multiple spaces, from craft beer tastings and fashion exhibitions to discounts and other partnerships with leading and emerging brands in spaces such as sports, entertainment, dining and many more.
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SOURCE Banco Timo Digital