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The article was co-published with AsAmNews as part of the 2024 Ethnic Media Collaborative, Healing California.
A Korean Market Match customer has a healthy review of the Adams-Vermont site.
Photo via Jia H. Jung
Supporters are mobilizing for the California legislature to include hunger relief measures in the 2024-25 state budget, adding continuity for Market Match and an increase in the CalFresh minimum allocation.
Photo via Frank Tamborello
In-sik Kim, a newcomer to Los Angeles and Market Match, bought eggs after a two-hour line at the Adams-Vermont farmers market. Hunger Action Los Angeles Director Frank Tamborello warned that “eggs don’t grow on trees” — the corresponding coupons are only for nuts and vegetables. But Market Match is helping CalFresh shoppers save their EBT budget for other products while also being able to purchase nutritious products with their corresponding coupons.
The Korean American Community Coalition (KACC) tent at the Adams-Vermont farmers market in April.
Photo via Jia H. Jung
Susan and Mike Park, the fraternal duo who meet in Adams-Vermont in English, Spanish, and Korean.
Photo via Jia H. Jung
Jiho Jeong-Kim, HALA employee, interpreter for Korean CalFresh members at Adams-Vermont Market.
Photo via Jia H. Jung
Frank Tamborello, director and co-founder of Hunger Action Los Angeles, is at the market after returning from a visit to representatives in Sacramento and after delivering food to other homebound people in Los Angeles throughout the day.
Photo via Jia H. Jung
Photo via Jia H. Jung
The market has a type of community.
“We’re all homeless here, so no one can judge,” said a man in his 60s. He and his wife were in Adams-Vermont for the first time after hearing about the market from an elderly apartment resident.
He did not feel in a position to be identified through other Koreans in the market, but he said that more people in the network should perceive that receiving public assistance was a claim to their rights and not a shameful acceptance of handouts.
“If you don’t make use of your rights, you’re an idiot,” he said.
Growth in NorCal
A recent study on food confidence and low participation in CalFresh by Chinese, Filipinos, Japanese, Koreans, South Asians, and Vietnamese called for a more targeted approach to Asian communities and more data on their expressed needs.
SNAP systems across the country, such as Market Match, don’t collect demographic data, making it difficult to know if a given market is impacting the diversity and desires of other people where it’s located.
Seniors at the Center for Korean-Americans in Oakland, after lunch and a group of young Korean-Americans.
Photo via Jia H. Jung
A sign at a farmer’s market in Palo Alto implores others to save Market Match.
Photo via Jia H. Jung
From left to right, Bangladeshi American Dorothy Paul with brothers Paul and Chang Lee of Kay Lee Farms.
Photo via Jia H. Jung
Kay Lee Farms’ booth at the Old Oakland Farmers Market.
Photo via Jia H. Jung
Products from Kay Lee Farms, owned and operated by Hmong Americans in Fresno.
Photo via Jia H. Jung
The Center for Health Journalism at the USC Annenberg School of Communication and Journalism