Food and beverage site Foodoo. com has hired six chefs and food writers. Every new contributor will get equity on the website. Created through former executives from McKinsey and Conran Restaurant Group, the lineup will include Gordon Ramsay, Gary Rhodes, Anthony Worrall Thompson, John Torode, Sophie Grigson and Ken Hom. The site will also grow its online food and beverage community, as well as Foodoo Commerce, a diversity of food and beverage products that can be purchased on the website.
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