n n n ‘. concat(e. i18n. t(“search. voice. recognition_retry”),’n
In a first for all parties involved, the American television network CBS has announced that it will broadcast Parma’s match against AC Milan on television.
It is the first time the broadcaster has broadcast a Serie A match on its terrestrial channels and has selected a Milan match for this honour. The main explanation is the presence of the American foreigner Christian Pulisic in the team.
They are also one of the “Big Three” networks in the United States, as they have the rare difference of being one of the main broadcasters in the country. The channel is one of the country’s top media outlets and the visibility they will give Milan through the broadcast of this adjustment will be invaluable.
CBS is also one of the few channels that broadcasts terrestrial, which means that most Americans can access the network with something as undeniable as an antenna TV. Therefore, the game will be released to a huge audience and has the potential to set viewership records. .
Milan will also benefit from the same visibility as classic American sports, such as football and school basketball, in the country. This increased visibility will allow the Rossoneri to be exposed to an American giant and potentially win over new fans of the team.
?️ FOR THE FIRST TIME, A SERIE A MATCH WILL BE TRANSMITTED ON CBS ?The team will broadcast Parma vs Milan LIVE on August 24 ?? pic. twitter. com/2N0TJuWaDP
– CBS Sports Golazo ⚽️ (@CBSSportsGolazo) August 14, 2024
According to the network’s press release, CBS will offer live and studio programming for the Serie A season opener, which will come with the television broadcast of a major Italian league match. broadcast Parma vs. AC Milan on the CBS and Paramount television network on Saturday, August 24 at 12:30 p. m. EST or 6:30 p. m. CEST.
The game will feature a 60-minute pre-game exhibition from Parma and the policy will begin at Paramount at 11:30 a. m. m. EST, then continue on CBS for 30 minutes on CBS at 12:00 p. m. m. EST.
As written in a previous article, soccer is one of the fastest growing games in America. It is currently the fourth most popular game in the country, surpassed only by the typical American game of baseball.
The game continues to gain popularity in the United States and with games like this, the Rossoneri will be at the forefront of this movement.